Bernie's, founded by private chef Jon Berne, celebrates beautifully crafted desserts through fresh ingredients and nostalgic summer flavors. The brand identity features a bold color palette and vintage typeface honoring Italian ice traditions. Playful design elements—including puffy text and custom ligatures—reference the signature toasted meringue topping. Editorial-style photography with vibrant backdrops completes the visual identity.
Brand identity
Packaging Design
Brand Collateral
Signage Design